The tide is officially out. Let’s build better boats.

  I read this title in a blog post, in an unrelated industry, and it pretty much stopped me in my tracks. Nothing could be truer for virtually any business today. “The tide is officially out. Let’s build better boats.”… Continue Reading The tide is officially out. Let’s build better boats.

5 Steps to Starting A Business – Step #3 DESCRIBE Your Ideal Customer

Regardless of how excited you are about your business idea, if there are not any customers looking to buy your product or pay for your services then you are going to have a tough time. Now that you have Discovered… Continue Reading 5 Steps to Starting A Business – Step #3 DESCRIBE Your Ideal Customer

Why does Marketing have to be so hard?

You start your business and you are so excited. Finally, you get to take that thing you are passionate about and take control of your life. You know people will be knocking down the door to your business. Soon you… Continue Reading Why does Marketing have to be so hard?