Why does Marketing have to be so hard?

You start your business and you are so excited. Finally, you get to take that thing you are passionate about and take control of your life. You know people will be knocking down the door to your business. Soon you… Continue Reading Why does Marketing have to be so hard?

COVID-19 What does it mean for the small business owner?

COVID-19 What does it mean for the small business owner? We have been inundated with information from the news media, our government leaders, our friends and family. Most of what we are hearing is pretty unsettling.  For the first time,… Continue Reading COVID-19 What does it mean for the small business owner?

Importance of Learning for Retailers

The importance of learning for retailers is often lost in the daily grind of running a business. If you are a retail owner, you are probably thinking that there is not a single minute left in your day to devote… Continue Reading Importance of Learning for Retailers